An audit allows you to:
- Assess the impact of languages on your company’s range of activities,
- Define the languages that the company would benefit from, both internally and externally,
- In terms of your medium-term corporate objectives, ensure that the various teams are equipped with the necessary linguistic skills and that their specific linguistic needs are catered for.
The audit could take the following course:
- Assessing the needs of your company and of its various departments (project development, strategic choices, difficulties encountered, internal and external client satisfaction .)
- A personal meeting with all the members of staff or with specific teams (an in-depth analysis of their active and passive linguistic skills, of their personal needs, of learning profiles)
- Summary of the needs
- A meeting with the board to explain the results
Multi-lingual staff are invaluable if you wish to create corporate added value and portray a favourable image to the inside and outside world alike.
Not only large multinationals benefit from linguistic polyvalence, for, countless SMEs are involved in import and export and small practices are always on the lookout for people with an international profile.
A company’s linguistic needs are often ill-defined. The languages, be it the national or international ones, are frequently determined in function of what the Marketing Departments and the sales teams need. During interviews, both candidates and interviewers have been known to overestimate the level.
In the main, English is seen as the neutral language but this can often go at the expense of the advantages of being able to communicate in one of the national languages. So, how do the other languages fare?
A linguistic audit can be extremely useful!